Schwarzkopf Igora Royal 10-14 Ultra Blonde Cendre Beige Permanent Color covers up to 100% white hair, delivers ultimate colour retention and represents intense colour vibrancy. Igora Royal equalises the colour evenly. Even on porous hair. With its absolute true to tuft results you will have 100% reliability for your daily work. Schwarzkopf Professional’s heritage color brand Igora Royal brings you true color in high definition with uncompromising coverage and unbeatable retention. Igora Royal features a high definition colour pigment matrix for clearest tone direction.